About

Born from a vision in Kobe, Japan, in 2023, and set for its official launch in 2026, Diramvi is a premium lifestyle fashion brand founded in Kolkata by Kaushik Roy and Manish Potan.
In today's world, a handbag is a vital statement of personal style. Diramvi answers this call with timeless designs that masterfully balance striking aesthetics with the demands of a practical lifestyle.
The Signature Diramvi Logo defines "The Ladder of Growth". It symbolizes the way towards your growth.
Central to our identity is our signature colour, "Diramvi Dark Green"— a rich emblem of growth. It serves as a constant reminder of the inner strength that empowers women to face challenges and achieve their ultimate potential.
About Founders
During their professional tenure in Japan, Kaushik Roy and Manish Potan observed the profound influence of fashion on the streets of Tokyo and Kobe, cities renowned as Japan's fashion hubs. They noted how Japanese quality and design significantly elevate fashion items, particularly designer handbags, which serve as meaningful forms of self-expression. Eager to learn, they immersed themselves in the nuances of Japanese design, detailing, and presentation.
They saw India's fashion market booming and spotted a key opportunity, a high demand for quality designer handbags was being met only by global brands that valued prestige over practicality. Rejecting the notion that luxury must be inaccessible, Kaushik and Manish founded Diramvi with a clear goal, to create handbags that rival global brands in quality and design. Diramvi's mission is to empower women with accessories that combine sophisticated style with everyday utility, supporting them confidently on their journey to success.